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During The Moral Food Game workshop, you will discover which values influence your food choices and why sustainable choices are not always obvious. Through an interactive board game, you will gain an understanding of consumer behaviour, the acceptance of innovation and the transition to a more sustainable food system. The knowledge you gain can be put into practice straight away.
Discover which values influence your food choices.
Understand why people do or do not make sustainable choices.
Practical, fun and immediately applicable in real life.
Relevant for professionals, organisations and education.
Jevin Vijayakumar Student of Entrepreneurship & Retail Management at Fontys University of Applied Sciences.'Fun, engaging and genuinely insightful.'
The workshop is aimed at professionals, businesses and start-ups in the agri-food sector, as well as lecurers, trainers and coaches. It is also suitable for participants at conferences, team-building days and awareness-raising sessions on sustainable food transitions. Furthermore, the workshop can be used in research into value-driven food choices.
There are no official entry requirements for this workshop.
No specific prior knowledge is required for this workshop. An interest in sustainable food, consumer behaviour or food transitions is sufficient. An open mind, curiosity and a willingness to reflect and engage in discussion with others will help you get the most out of the workshop.
This interactive approach encourages active participation, fosters critical thinking and instantly energises the group. Organisations and networks gain valuable insights that support product development, marketing, communication and issues relating to sustainability and innovation.
During the workshop, you will explore how personal values influence food choices and consumer behaviour. You will research why sustainable food innovations are sometimes embraced and sometimes met with resistance. Through an interactive board game, videos and group discussions, you will apply theory directly to practice. In this way, you will learn to view social issues relating to sustainability, health and innovation from different perspectives.
The workshop lasts approximately 90 minutes and is conducted in groups of 5 to 7 participants, under the guidance of a neutral moderator.
The session consists of several structured rounds in which:
This structure makes abstract themes such as sustainability, resistance to change and consumer behaviour concrete and recognisable.
At the client’s premises (in-company) or at Fontys University of Applied Sciences in Venlo.
The cost is €495 per workshop.
This course is also available as an in-company programme. To discuss the options for delivering this training within your organisation, please contact Janet Antonissen.
Email us about in-company training optionsMeet your trainer: Sonja
Developer and Trainer (multiple trainers available)
'Gain insight into the values that drive your decisions. Ideal for uncovering tensions between values and fostering meaningful, values-based communication.'
EUR495
The workshop lasts approximately 90 minutes.
2 years
Cursus
01-04-2026
Venlo
Below you will find the start dates for this course, along with a link to register.
This workshop is suitable for events focusing on sustainability, nutrition, health, lifestyle, culture, behavioural change, education, healthcare and HR. Participants explore their personal values, compare individual and group reasoning, and engage in constructive dialogue about change. As a result, the workshop works well at both large conferences and smaller, interactive programmes.
Participants discover which values guide their food choices, understand how values influence consumer behaviour, and reflect on their attitudes towards sustainable innovations. They gain practical insights and greater awareness.
The workshop lasts 1.5 hours. In a short space of time, participants reflect on their values, discuss sustainable innovations and practise having constructive conversations about social change.
The workshop offers both substance and interaction. Participants link personal choices to broader themes, learn to engage more effectively in dialogue and gain insight into how values shape behaviour. This makes it a powerful, topical and impactful addition.
Yes. The workshop is accessible and interactive. Participants compare their reasoning, discuss differences in values and link personal choices to broader themes such as health, culture and sustainability.
We are happy to help.