What programme do you choose?

Trend Research & Concept Creation in Lifestyle

Do you enjoy looking at trends, market developments and human behaviour, from a diverse creative perspective? Are you wondering what our world will look like in the future and how we can create a sustainable and humane future for everybody? In that case, the programme of Trend Research &
Concept Creation in Lifestyle is the right choice for you. This creative study programme lets you work on concepts that bring about a sustainable and liveable future for all people. The central concept we focus on is quality of life.

Marketing Management - Digital Business Concepts

Are you fascinated by innovation, digitalization, (online) marketing and entrepreneurship? And can you think commercially, while also being conceptual, creative and socially involved? When studying Marketing Management – Digital Business Concepts, you shape yourself into a commercial allrounder who applies digital business strategies to get optimal results. This could be in service of your own company, or for existing businesses, (marketing) agencies and non-profit organisations. Gain the skills you need to contribute to the economy of the future: the creative economy.

Our minors

Do you study at Fontys or another university of applied sciences? You are very welcome to follow your minor within the creative economy!

Minors

Or do you follow your minor in another country?

Exchange programmes

Thanks to our international partnerships, you as a student can, among other things, do half a year of your studies abroad, via the exchange programmes.